Billionaire Boys Club


In 2005, Pharrell Williams partnered with Japanese fashion icon Nigo (founder of the highly successful A Bathing Ape/BAPE brand) to launch Billionaire Boys Club.  Employing the unique visual language of legendary Japanese graphic designer Sk8thing, the line has since exceeded the expectations of its founders to become a globally recognized brand.  Following the mantra “wealth is of the heart and mind, not of the pocket,” Billionaire Boys Club was created to shake up the connoisseurs of contemporary menswear.

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